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Menyulap Bisnis Modal Kecil Menjadi Besar dengan Online Shop

By admin - Thu Jan 19, 3:46 pm

Bisnis modal kecil bukan berarti tidak bisa berkembang, karena kenyataannya sekarang banyak sekali cara untuk memasarkan usaha Anda secara gratis maupun murah meriah. Salah satu cara untuk memasarkan bisnis modal kecil yang sedang menjadi tren adalah melalui online shop. Akhir-akhir ini banyak blog yang membahas tentang toko online atau online shop. Toko online atau online shop adalah cara baru (paling tidak di indonesia ) untuk menjual. Umumnya yang dijual adalah barang.

Sebenarnya kendala toko online adalah script website yang kurang optimal SEO-nya, hasilnya toko online tersebut menjadi sepi pengunjung. Kalaupun ada script toko online yang SEO sekali, jarang ada yang melepasnya secara penuh. Maksudnya, Anda sebagai pengguna toko online hanya bisa menyewa, biasanya per tahun. Itupun harganya mahal. Sedang untuk Anda yang masih mahasiswa atau pemula pasti membutuhkan sesuatu yang gratis. Lalu, apakah bisa menyulap WordPress yang gratis itu untuk dijadikan sebagai online shop? Jawabannya adalah bisa!

Bisnis modal kecil dengan menyulap WordPress menjadi online shop Anda membutuhkan beberapa fitur penunjang. Fiturnya hampir sama dengan fitur toko-toko online pada umumnya, ada keranjang belanjanya, halaman check out, dan button beli untuk setiap barang. Model pembayaran juga bisa menggunakan paypal. Yang dibutuhkan adalah:

  1. 1 mesin wordpress (mudahnya web dengan mesin wordpress)
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Bisnis modal kecil dengan online shop ini juga mempunyai beberapa keuntungan bagi Anda. Keuntungan pertama adalah harga sewa murah. Meski sebuah toko online umumnya mensyaratkan pembayaran sewa dalam hitungan tahun, tetapi harga sewa sebuah toko online sangat jauh ketimbang menyewa tempat yang Anda jadikan toko. Bahkan bisa didapatkan dengan gratis seperti menggunakan WordPress. Keuntungan kedua adalah pasar lebih luas. Dengan menyewa toko, Anda pun hanya dimungkinkan mendapat pelanggan sedikit, dan baru meningkat sedikit demi sedikit setelah pengunjung ‘mengiklankan’ produk Anda dari mulut ke mulut. Dengan berbisnis lewat internet, keuntungan yang bisa Anda dapat adalah daya jangkau pembeli yang berkali-kali lipat lebih luas. Hal ini tentu karena website atau toko online Anda bisa dibaca oleh siapapun, kapanpun, dan dari negara manapun. Bahkan jika Anda ingin menjual produk di pasar luar negeri, Anda hanya tinggal mencantumkan penjelasan produk menggunakan Bahasa Inggris, dan calon pembeli dari berbagai negara akan dimudahkan memahami produk yang Anda jual.

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